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Privacy Policy

This Privacy Policy outlines the procedures for collecting, utilizing, and disclosing your personal information when you access or make purchases on our website.

1. Personal Information We Collect

We gather two primary categories of personal information: Device Information and Order Information.

1.1 Device Information

When you visit our website, we automatically collect data related to your device, including:
  • Details of your web browser and its version
  • Your device’s IP address
  • Your local time zone
  • Cookies installed on your device
As you navigate the website, we also track:
  • Specific web pages and products you view
  • The websites or search terms that directed you to our site
  • Your interaction behaviors on the site (such as click paths and dwell time)
We collect Device Information through the following technologies:
  • Cookies: Small data files stored on your device or computer, typically containing an anonymous unique identifier. For details on cookies and instructions to disable them, visit http://www.allaboutcookies.org.
  • Log Files: Tools that record activities on the website, capturing data like IP address, browser type, Internet service provider, referring/exit pages, and access date/time stamps.
  • Web Beacons, Tags, and Pixels: Electronic files used to monitor and record your browsing activities on the site.

1.2 Order Information

When you make a purchase or attempt to complete a purchase on our site, we collect the following personal details from you:
  • Full name
  • Billing address
  • Shipping address
  • Payment details (including credit card numbers)
  • Email address
  • Phone number
In this Privacy Policy, the term Personal Information refers to both Device Information and Order Information.

2. How We Use Your Personal Information

2.1 Use of Order Information

We primarily use Order Information to fulfill orders placed through our website, including:
  • Processing your payment transactions
  • Arranging product delivery
  • Sending invoices and order confirmation notifications
Additionally, we use Order Information to:
  • Communicate with you regarding your orders, promotions, or service updates
  • Screen orders to identify and prevent potential risks or fraudulent activities
  • Send you product or service information and advertising materials that align with your stated preferences

2.2 Use of Device Information

We utilize Device Information mainly for risk and fraud prevention (with your IP address being a key reference point). More broadly, we use this data to:
  • Improve and optimize the functionality of our website
  • Generate analytics reports on customer browsing and interaction patterns
  • Evaluate the effectiveness of our marketing and advertising campaigns

3. Sharing Your Personal Information

We only share your Personal Information with third parties for the purposes specified in this policy. Key third-party collaborations include:
Furthermore, we may disclose your Personal Information when required to comply with applicable laws, regulations, or legal processes (such as responding to subpoenas or search warrants), or to protect our legitimate rights and interests.

4. Behavioural Advertising

We use your Personal Information to deliver targeted advertisements and marketing communications that we believe may be of interest to you. To learn more about how targeted advertising works, visit the educational page of the Network Advertising Initiative (NAI) at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising via the following links:
You may also opt out of certain targeted advertising services by visiting the Digital Advertising Alliance’s opt-out portal: http://optout.aboutads.info/.

5. Do Not Track Signals

Please note that our website does not adjust its data collection and usage practices in response to Do Not Track signals transmitted by your browser.

6. Your Rights (For European Residents)

If you are a resident of the European Union, you have the following rights regarding your Personal Information:
  • The right to access the Personal Information we hold about you
  • The right to request correction, update, or deletion of inaccurate or outdated Personal Information
To exercise these rights, please contact us using the contact details provided below.
We wish to inform you that we process your Personal Information to fulfill contractual obligations with you (e.g., processing your order) or to pursue our legitimate business interests as outlined in this policy. Additionally, your Personal Information may be transferred to regions outside the European Union, including Canada and the United States.

7. Data Retention

When you place an order on our website, we will retain your Order Information in our records indefinitely, unless you specifically request us to delete this data.

8. Changes to This Privacy Policy

We reserve the right to update this Privacy Policy from time to time to reflect changes in our business practices, or to comply with new operational, legal, or regulatory requirements. Any updates will be posted on this page.

9. Minors

Our website is not intended for use by individuals under the age of 18. We do not knowingly collect Personal Information from minors.

10. Contact Us

For further information about our privacy practices, to ask questions, or to file a complaint, please contact us via the email address listed on our website’s Contact Us page.